We all know how to upload photos or status updates, however for businesses social media is another comprehensive marketing avenue. Professional management of your online interactions and content across a broad range of media channels is one of the most effective ways of building your business. Facebook, Instagram, Twitter, LinkedIn, YouTube and Pinterest are just a few of many media channels. The challenge is which are the best for your business.
Social media is also one of the best customer management tools available. 85% of customers expect your business to provide customer service through social media. Only 23% of companies deliver this service and 70% of those enquiries go unanswered.